|
|
Rail Transit Systems Supply Chain Innovation Transportation Reprints: More like this Smarter Governance The resurgence is underway R&D leaders must play a key role in the journey to net zero The real issues driving the care crisis You must be logged in to post a comment. First time here? Sign up for a free account: comment on articles and access more articles. The Big Idea: Social Business Social Business: Flat or Hierarchical? Surprising Answers The most effective social enterprises may start to look more like so-called loosely coupled organizations that predate modern corporations, such as military, educational, and religious institutions. Gerald Kane Year Month Day Reading Time.
Minutes Topics Marketing Workplace, Teams and Culture Social Media Collaboration Culture Society Business Social business research and recent thought leadership explore the challenges and opportunities presented by social media. More from this series Subscribe Share What to read next MIT Must-Read Artificial Intelligence Books of the Year Top 10 Articles of the Year Job Function Email List Twenty Years of Open Innovation Adding Cybersecurity Expertise to Your Boardroom The Hierarchy of Social Media Birds’ Roles Most Popular Businesses that are good at using social media don’t have a strict hierarchy of roles. Instead, they delegate decision-making to people who are better able to deal with the actual situation.
Social media represents a huge opportunity for most organizations, especially knowledge-intensive ones. While marketing applications of social media are getting the most attention today, the greater impact may come from applications within organizations. For example, the McKinsey Global Institute estimates that social media will unlock trillions of dollars in economic value, primarily by making knowledge workers more efficient. Despite the potential, I suspect most organizations will have great difficulty leveraging social media for internal collaboration.
|
|
發表於 12:08:38